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Friday, October 16, 2026
KMB Blog

The Video Platform Grants Users Authority to Limit AI-Generated Content in Personal Streams

TikTok is introducing a new feature that permits them to lessen the quantity of artificial intelligence-produced videos appearing in their feeds. This initiative comes as the company announced that it presently contains more than 1 bn AI videos.

Trial and Implementation

The update is in a pilot phase over the next few weeks before a full-scale release. This development aligns with a increase in AI content, spurred by emerging content generation software.

AI Content on Other Platforms

It has been noted that nearly a tenth of the fastest-growing content creators on a popular video site exclusively feature content made by AI. A large amount of this content is classified as mass-produced AI material, a term for substandard, mass-produced content that is typically illogical or bizarre.

Based on user feedback that a lot of users appreciate content created using AI tools, ranging from digital art to informative clips, and we want to provide users the ability to increase or decrease of that, based on their own preferences,” commented a company executive.

Volume and Proportions

The platform shared that there are presently 1.3 billion videos on its service identified as AI-generated. In total, in excess of 100 mn videos are uploaded to the service each day, making AI content a relatively small portion of its total content library.

User Control Features

Viewers will be in a position to decrease or raise the volume of AI-generated videos they view by accessing the “manage topic” setting in the app and picking AI-made media. Further subjects that can already be adjusted under the setting cover current affairs, style, beauty, and choreography.

AI Disclosure Rules

The platform’s guidelines require creators to label lifelike AI-generated content, and it bans malicious fake videos of well-known individuals or emergencies. Any realistic AI-generated clip that is not labeled can be removed under its terms of service.

Additionally, the platform will from now on add an AI-generated label to content made using its own AI tools, or identified by an collaborative effort for identifying content made by AI. This measure is aimed to stop users from seeking to evade the disclosure requirement.

Responsible AI Funding

TikTok is also introducing a $2 million educational fund for experts and groups to produce informative material about using AI responsibly. This program will support charitable organizations specializing in training programming and robotics.

Platform Protection

TikTok has defended its content review process, following controversy over proposals to cut jobs for a large number of content moderators in Britain. TikTok is set to reduce a significant number of roles in its content moderation department in London, with labor groups and digital protection specialists voicing alarm that humans are being replaced by automated systems.

A company official stated that human moderation would remain essential, but artificial intelligence can safeguard staff by eliminating the most distressing content before it has to be seen by humans. The platform stated a 76% decrease in shocking and graphic content handled by safety staff over the previous year due to the use of its automated systems.

“We think that it’s essential to balance humans and technology to keep the platform safe,” she said. “We’ll have people as involved in the system, but we further consider it’s highly necessary to limit contact with harmful content as quickly as possible, which is where a significant AI assistance is proving valuable operate efficiently.”
By

Isabella Anderson

A finance expert with over a decade of experience in business banking and cost-saving strategies.

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